There is no requirement to complete wedding planner training before you start your business so why spend the limited money you have doing some? It’s simple – To provide an excellent service to your clients and keep industry standards high.
Wedding Planners are hired for their expertise. People put their trust in them to deliver their dreams. Being able to not only deliver on their promise but go beyond every time is a necessity.
Think about if the following happened. What would you do? Do you know how to keep calm and resolve the issue without the day being impacted?
- Stuck on the motorway, the band is running late. It will be around three hours before they arrive. The wedding breakfast is starting in an hour which is taking place in the same room the band need to set up in.
- When the wedding cake arrives, it is not what the client ordered and the cake stand is missing.
- The centrepieces have not been delivered as the supplier is stating the balance of their fee remains unpaid. This is the day before the wedding (marquee setup).
- Whilst checking on the food, you notice that the caterers are plating but the chicken is raw.
- A key item the father of the bride was looking after has been misplaced. When asked, he claims he gave it you to look after.
These are a few basic issues that could arrive on the day. The list is endless and you need to be able to think on your feet. Although wedding planner training cannot provide answers to everything, it gives you the confidence to handle clients, know your worth and deal with pretty much any situation that comes your way. Some training also covers mindset and confidence (including mine). These are essential if you want to stay calm and provide an outstanding service. Remember to believe in yourself. If you don’t, no one else will.
The other things to consider are:
- Do you really know what a wedding planner does or doesn’t do?
- What services might you consider offering? What is included in those services?
- Are you pricing correctly? Too low and you lower the industry standard and may not attract the right client. Too high and you may get no clients.
- Could you plan a religious or civil ceremony? Do you know the restrictions/conditions of the different religions and civil ceremonies?
- What are you going to call your company and why?
- Have you thought about your ideal client?
- Do you really know what branding is?
- Could you create meaningful goals, set targets and keep to them?
These are just a few of the things to consider. There are certainly more but, you are either serious about becoming the best wedding planner you can (joining my free Facebook group is a good place to start) or not.
To help others start their company off on the right foot, as well as personalised coaching, I have some paid training options as well. As each round is released, it will be in my Facebook group first with an early bird offer. The following options are available:
- Business Basics. If you have never had your own business, don’t know what ideal client is, unsure of your marketing strategy, etc., this is the course you should take first. There is no point just going straight out there as you will spend more money trying to work out what will work.
- Wedding Planning 101 covering everything from skills to different religions to timelines to risk assessments. It covers everything you need to make the best possible start as a wedding planner.
- One-to-One Training or Coaching. This is limited so I can provide the best possible support to my students. Three-month or six-month programs available.
- One-day workshops to get you practising and networking events. These are only available to those training with me.
Wedding planner training is key. It is hard to stress how important this is. Not because I want you all to sign up for my training (although that would be amazing), but to help keep the industry standard high. There are a lot of people out there that think ‘I’ve planned my own wedding. It’s not that hard’. When it is your wedding, it is completely different. It’s your vision, your money. When planning weddings for other people, you are managing their vision, their money and normally more than one at a time. You are also running a business, with all the administration that comes with it. Can you afford to get it wrong?
Training is also continuous. Although I might be an award-winning wedding planner, it is key to keep my skills up-to-date with short refreshers and, what I call, ‘add-ons’. The industry is constantly changing. Therefore, by not keeping up with the changes or stay current with your skills, you will fall behind.
Start off on the right foot. If you are considering becoming a wedding planner, why not join my free, closed Facebook group here.